Timeline

Jairo Quartiero leaves the
the seminar and becomes a truck driver
in the city of Itaqui, Rio
Grande do Sul, tranporting
rice to São Paulo.

The Beginning

1963

We rented the first shed
to buy and sell rice
for many brands,
strengthening the migration of
grain cultivation from the
central reagion to the south.

First Shed

1971

In an innovation way,
we started to distribute
rice in 5kg plastic
packages, supplying
a new demand from
consumers.

Innovation

1974

We inaugurated in São Paulo
our first storage,
distribution and
customer service.

São Paulo
Arrival

1975

We have expanded
our activities, with the
implementation of our
first rice mill,
also here in São Paulo.

First Mill

1985

Now the dish was
complete: the business
expand with the
commercialization of beans
with Camil brand.

Rice and Beans

1987

We became S/A and,
with new acquisitions,
we consolidated
Camil as the
largest brazillian
rice company.

Pleasure, S/A.

1996

Our internationalization begins
with the acquisition of Uruguayan
Saman, market leader in Uruguai

Beyond the border

2007

Tucapel, a Chilean
rice-processing company, becomes
a part of Camil's family.

We arrive at Chile

2009

We acquired the maranhense
industrial complex
BB Mendes, adding
to our portfolio
Good Maranhense
and Mais saboroso.

New acquisitions

2010

Sea have news:
Coqueiro arrives to
add value and diversify our
portfolio.

High tide
for Coqueiro

2011

We are happy to
announce one more member
of our family: União,
a brand that won
the brazilian's hearts.

Sweet União

2012

Looking closely to the international
market, we bought the argentinian
Loma Alimentos, which has a portfolio
with organic milled rice.

Hello, hermanos!

2013

We launched our new corporate brand,
highlighting our values:
Responsability, Entrepreneurship,
Proximity, Trust and Enthusiasm.
The year was also marked by our new
headquarters address.

2017

Jairo Quartiero leaves the
the seminar and becomes a truck driver
in the city of Itaqui, in Rio
Grande do Sul, transporting
rice to São Paulo.

Begin

1963

We rented the first shed
to buy and sell rice
for many brands,
strengthening the migration of
grain cultivation from the
central reagion to the south.

Primeiro Galpão

1971

De forma pioneira,
we started to distribute
rice in 5kg plastic
packages, supplying
a new demand from
consumers.

Innovation

1974

We inaugurated,
our first storage,
distribution and
customer service.

São Paulo Arrival

1975

We have expanded
our activities, with the
implementation of our
first rice mill,
also here in São Paulo.

First Mill

1985

Now the dish was
complete: the business
expand with the
commercialization of beans
with Camil brand.

Rice and Beans

1987

We became S/A and,
with new acquisitions,
we consolidated
Camil as the
largest brazillian
rice company.

Pleasure, S/A.

1996

Our internationalization begins
with the acquisition of Uruguayan
Saman, market leader in Uruguai

Beyond the border

2007

Tucapel, a chilean
rice-processing company, becomes
a part of Camil's family.

We arrive at Chile

2009

We acquired the maranhense
industrial complex
BB Mendes, adding
to our portfolio
Good Maranhense
and Mais saboroso.

New acquisitions

2010

Sea have news:
Coqueiro arrives to
add value and diversify our
portfolio.

High tide for Coqueiro

2011

We are happy to
announce one more member
of our family: União,
a brand that won
the brazilian's hearts.

Sweet União

2012

Looking closely to the international
market, we bought the argentinian
Loma Alimentos, which has a portfolio
with organic milled rice.

Hello, hermanos!

2013

We launched our new corporate brand,
highlighting our values:
Responsability, Entrepreneurship,
Proximity, Trust and Enthusiasm.
The year was also marked by our new
headquarters address.

2017

About Camil

With over 50 years of history, Camil is one of the largest consumer goods Brazilian and South American companies in the food segment, holding leading positions in the categories and countries we operate. Camil’s business includes industrialization, commercialization and distribution of grains (mainly rice and beans), sugar and canned fish (sardines and tuna, including sauces and pates) by well-known brands leaders in the markets of Brazil, Uruguay, Chile and Peru. Having a diversified portfolio of traditional, consolidated and consumer-recognized brands allows Camil to have leading positions in the market and significant participation in the sugar and canned fish categories in Brazil.

Camil has 27 processing sites, 15 distribution centers and 14 industrial plants in Brazil that serve the grain, sugar and canned fish segments. Outside of Brazil, there are 7 grain processing plants in Uruguay, 2 in Chile and 3 in Peru. In Brazil, there are approximately 20,000 customers through our sales force and distribution platforms, which also enables our products to reach approximately 285,000 sales points, according to Nielsen. Additionally, we export our products to more than 50 countries.

Camil has a consistent track record of growth and expansion of our market share in Brazil and South America, both by organic growth and strategic acquisitions, through the diversification of our geographic performance and product categories.

Camil operates relevant markets in the food sector in South America, where believes there is a positive outlook, supported by the resumption of economic growth, population growth and the strengthening of favorable trends in consumption habits.

Source:

(1) Inclui todas as marcas de propriedade da Camil;
(2) Market share Camil + SLC Alimentos;
(3) Nielsen Retail Index Arroz Ago18-Set18;
(4) Nielsen Scantrack Index Feijão Ago18-Set18;
(5) Nielsen Scantrack Index Açúcar Ago18-Set18;
(6) Nielsen Scantrack Index Sardinha e Atum Ago18–Set18;
(7) Uruguai: Market share mercado local + exportação – Consecha Comision Sectorial del Arroz 2016/17. Mercado local apenas = 42% (#2);
(8) Nielsen Scantrack Chile Jun17-Ago18;
(9) Kantar Worldpanel Peru Ago18-Set18;
(10) Top of Mind Camil Ipsos, Jan19;
(11) Não inclui uma planta da Arrozur no Uruguai, empresa que a Saman detém 49% de participação;
(12) Aquisição concluída em Dez18.

Purpose and Values

Purpose

We believe that each person can make a difference in someone’s life and we exist to nurture relationships that bring more flavor to the everyday life.

Values

We want everyone who has a relationship with Camil to understand our values and purpose. Therefore, we believe that it is fundamental that:

  • Trust: We honor our commitments with seriousness and discipline. We value transparency in our relationships and for that, we gain respect and trust.
  • Entrepreneurship: We believe in the sum of those who dream with the effort and courage of those who realize their dreams. This is the driving force for entrepreneurship and growth with profitability
  • Enthusiasm: We express joy, vitality and energy in our everyday life.
    Thus, we inspire people.
  • Proximity: We build strong partnerships as a way of establishing deep and perennial relationships with all those who live with us: our consumers, customers, employees and suppliers.
  • Responsibility: We prioritize ethics and high quality in EVERYTHING we do. This way, we seek to ensure the sustainability of our business and of the environment, beyond results.
History

With over 50 years of history, Camil is one of the largest food companies in Brazil and Latin America, with a diversified brands portfolio in rice, sugar and fish categories as well as leadership positions in the countries where the company operates. Listed on 2017 in Novo Mercado, B3’s highest level of corporate governance, Camil has operations in Brazil, Uruguay, Chile, Peru and Argentina.

Camil Alimentos began its national operations as a rice producers co-operative in 1963 in the state of Rio Grande do Sul, at a time when rice crops migrated from the center-west region to the southern region of Brazil due to this region’s higher productivity. In the 1970s, we expanded our operations to the state of São Paulo. In the 1980s, we started to pack and sell rice under the Camil brand and we opened our first distribution center in São Paulo. The 1990s were marked by (i) the growth of our business as we entered new markets, including the bean market; (ii) the transfer of our headquarters from the state of Rio Grande do Sul to the state of São Paulo; and (iii) the investment in our capital structure by TCW, a U.S. private equity fund.

As of 2000, after the Quartiero family assumed control, our expansion strategy has comprised acquisitions in addition to our organic growth.

We acquired (i) Saman, in Uruguay, in 2007; (ii) Tucapel, in Chile, in 2009; (iii) BB Mendes, in the state of Maranhão, in 2010; (iv) Femepe Indústria e Comércio de Pescados S.A., or Femepe, (holder of the Pescador and Alcyon brands) and Canadá Participações Ltda. (holder of the Coqueiro brand), in Brazil, to diversify our portfolio by entering the canned fish market, and Costeño, in Peru, in 2011; (v) Docelar Alimentos e Bebidas S.A. (holder of the União and Da Barra brands), in the sugar market in Brazil, and Ormus (holder of the Hoja Redonda brand), in Peru, in 2012; (vi) Carreteiro Indústria e Comércio de Alimentos Ltda., in Brazil, La Loma Alimentos S.A., in Argentina, and Envasadora Arequipa S.A.C. (holder of the Arroz del Sur brand), in Peru, in 2013; and (viii) Romero Trading S.A. (holder of the Paisana brand), in Peru, in 2014.

We operate in Brazil, Uruguay, Chile and Peru. In Brazil, we are leaders in the rice market (Camil) and refined sugar market (União). We also rank first in the canned sardines market and second in the canned tuna market (Coqueiro) and second in the beans market (Camil), according to Nielsen/Scantrack in May 2017. Outside Brazil, we are a rice market leader in Uruguay (Saman), Chile (Tucapel) and Peru (Costeño).

On August 1, 2016, WP Angra dos Reis Holdco S.A. (now WP XII e Fundo de Investimento em Participações Multiestratégia), a fund that is part of Warburg Pincus, one of the largest private equity managers in the United States, purchased the equity interest held by Gávea Investimentos in our Company. Prior to our Initial Public Offering, WP XII e Fundo de Investimento em Participações Multiestratégia held 31.75% of our capital stock and had two seats on our board of directors.

Continuing our expansion and growth, Camil was listed on B3 in September 2017 in Novo Mercado, B3´s highest level of corporate governance under the ticker CAML3. In 2018, the company acquired SLC Alimentos, owner of “Namorado” brand, in line with the Company´s strategic objectives of expansion and of consolidation of the Brazilian grain Market.

 


Updated at 03/18/2019 at 07:55 pm

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